AnchorStack Privacy Notice
We at AnchorStack LTD (“AnchorStack”, “we”, “us” or “our”) respect your privacy and are committed to transparent privacy practices. This “Privacy Notice”, together with our Cookie Notice, describes how we collect, use and share personal information provided to us or otherwise collected by us, including in connection with your use of our website, desktop application, mobile applications (collectively, the “Site”), and our products and services (collectively, the “AnchorStack Services”), and what choices you have with respect to the information.
This Privacy Notice applies to our customers with a registered account to use our AnchorStack Services, end users utilizing the services of our customers (such as those placing an order through the e-commerce store of our customer), as well as visitors to our websites, and others who interact with AnchorStack.
1. What Personal Information about Customers Does AnchorStack Collect?
We collect your personal information in order to provide and continually improve our AnchorStack Services. Here are the types of personal information we collect and use about you and anyone you choose to add to our Services:
- Information You Give Us: We receive and store any information you provide in relation to AnchorStack Services. For example, you provide us with personal information directly when you create an account with us or contact us for information about our AnchorStack Services. You can choose not to provide certain information, but then you might not be able to take advantage of many of our AnchorStack Services.
- Identity Data: We receive and store any personal information you provide to us. For example, your username and password for the Site, any personal information required for AnchorStack account setup, such as your full name, company information, company registered address, date of birth, email address, phone number, location information and your IP address, cardholder name, billing address and payment card details, including card number, expiration date and security code, which is collected and stored by our third-party payment processor on our behalf.
- Company and Inventory Data: You provide us with personal information about your company. For example, information required for tax and customer invoices such as EORI number, IOSS number, VAT number, MID code, corporate and financial information, inventory, product details, invoices, orders, product SKU(s) and stock levels.
- Order Data: You provide us with personal information relating to end users who receive the services of our customers (such as those placing an order through the e-commerce store of our customer). For example, name, address, phone number and email address for the purposes of shipping.
- Preferences Data: You provide us with your views, opinions and feedback on our AnchorStack Services. For example, technical and support related queries or issues, and your marketing preferences.
- Device and Usage Data: We automatically collect and store information about devices that access our Site. For example, the type of device, its operating system, device settings, unique device identifiers (which may include location details), information on your interactions with our AnchorStack Services for operational support and service improvement, and crash data.
- Automatic Information: We automatically collect and store certain types of information about your use of AnchorStack Services. For example, your interaction with products, content, and services available through AnchorStack Services. Like many websites, we use cookies and other unique identifiers, and we obtain certain types of information when your web browser or device accesses AnchorStack Services.
- Information from Other Sources: We also obtain some personal information from other sources, including from other people and organisations, and some public sources such as publicly available directories and online resources.
2. For What Purposes Does AnchorStack Use Your Personal Information?
We use your personal information to operate, provide, develop, and improve the AnchorStack Services.
- Account Creation: We use the personal information you directly provide when you create an account or contact us.
- Purchase and delivery of AnchorStack Services: We use your personal information to fulfil services, process payments, and communicate with you about services and offers.
- Provide, troubleshoot, and improve AnchorStack Services: We use your personal information to provide functionality, analyze performance, fix errors, and improve usability.
- Recommendations and personalization: We use your personal information to recommend features and services that may interest you and personalize your experience.
- Comply with legal obligations: In certain cases, we collect and use your personal information to comply with laws.
- Communicate with you: We use your personal information to communicate via phone, email, or chat.
- Advertising: With your consent, we may use your personal information to display relevant ads.
- Fraud Prevention and Credit Risks: We use personal information to prevent and detect fraud and to manage risk.
3. What About Cookies and Other Identifiers?
To enable our systems to recognize your browser or device and to provide and improve AnchorStack Services, we use cookies and other identifiers.
4. Does AnchorStack Share Your Personal Information?
Information about our customers is an important part of our business, and we are not in the business of selling personal information. We share personal information only as described below:
- Third-Party Service Providers: We share personal information with trusted providers who perform functions on our behalf such as payment processing, analytics, IT support, and hosting.
- Business Transfers: If our business is acquired or merged, customer information may be transferred as part of that transaction.
- Protection of AnchorStack and Others: We may release personal information where required to comply with law or protect rights, property, or safety.
5. What About Advertising?
- Third-party advertisers and links: AnchorStack Services may include third-party advertising and links to external websites.
- Use of third-party advertising services: We may share anonymized data with advertising partners to improve relevance and measure effectiveness.
6. How Secure Is Information About Me?
We implement technical and organizational measures to protect your personal information:
- We use encryption protocols during transmission.
- We maintain physical, electronic, and procedural safeguards.
- We recommend using strong, unique passwords and securing your devices.
7. Communicating with You
We may communicate with you via email, phone, SMS, or in-app notifications depending on your preferences.
8. How long do we keep your Personal Information?
We retain personal information only as long as necessary to fulfil the purposes outlined in this notice or as required by law.
9. Changes to this Privacy Notice
Our business may evolve, and this Privacy Notice may be updated. We encourage you to review it periodically.
Questions, Comments and Getting in Touch
For any questions or concerns regarding this Privacy Notice, please contact us at:
team@useanchorstack.com